But how exactly does the buy-1-give-1 part of Fempeers are presented in?
Whom delivers the products that are menstrual the beneficiaries in Asia, and certainly will readers get acquainted with more about the women they are assisting?
“Currently, the distribution is coordinated with this lovers situated in Asia like Kshitij Foundation.”
Kshitji Foundation that Fempeers is using the services of
“With the aid of our India lead, that is spearheading the efforts there, we’re developing a group for the smoother interaction and transition in to the Indian market.”
She additionally shared that their present milestone ended up being developing a progress that is“robust system where members are for this girl they’re impacting”.
Every we tell them how the girl is doing both in terms of health and education month. This really is our first faltering step in offering them transparency and truly demonstrate to them just exactly how their efforts is paying down.
Since launch in December this past year, they’re offering over 250 of those duration kits each month.
“Long path to take, but i will be pleased with exactly just how things have actually shaped up in these three months!”
Operating On No Ad Budget, Placing a Spin that is different on Advertising
Kanika shares that advertising happens to be tricky, considering that they’ve been operating on a $0 advertisement budget.
I did son’t like to follow advertising techniques of running competitions or typical advertisements.
First, she put a spin that is different influencer advertising – rather than choosing ambassadors by follower count or social networking appeal, she picks “strong, fearless females from different fields”.
“We involve some girls who will be business owners, girls who will be excessively active and into physical physical physical fitness, and also young moms. These women have influence that is strong their predominantly feminine following.”
Image Credit: @sharlynnooi
“We faucet on that by permitting these influencers to have our FEMkits very first hand and then go to suggest it with their followers after realising and experiencing its complete potential.”
With a belief that is strong community-building, Fempeers also organises Period Parties and Period honors to “enable females to commemorate each other”.
“In the Period Awards, we now have turn out with 12 various hilarious yet categories that are real. Additionally reiterates the ‘She for She’ concept.”
Some Period Awards categories
Period events are what the name suggests – a gathering where customers, influencers, guests, feminine business owners, and health care professionals can network and discuss about topics associated with the period for the thirty days.
“This celebration is intended become a secure and space that is educational discover and develop together.”
The Talk Pad, a 3-in-1 community consists of a weblog, conversation forum, and a Facebook team, is yet another effort to have ladies talking and sharing female-related knowledge.
You will find countless discussion boards speaking about ladies equality, feamales in technology or entrepreneurship, however in Asia we nevertheless shy far from openly referring to genuine ladies subjects like menstrual hygiene, psychological state, human body positivity, and intercourse & relationships.
“The Talk Pad have a glimpse at this site was made with one idea at heart – no topic is taboo for all of us.”
“We are encouraging females to talk about any and all sorts of things with respect to their wellbeing with no qualms.”
Next Thing: Building A Tech Platform To Teach Girls All Over Asia
Kanika reveals that there’s work that is much do for Fempeers when you look at the coming months.
First up, releasing particular kits for girls on-the-go, working experts, teenage girls, and also brand new mummies.
“The requirements of most of these ladies are distinctive from just exactly just what our kits that are regular, and we also would you like to appeal to their requirements aswell.”
Image Credit: Fempeers
Performing straight with businesses may also be in the offing.
We should ensure that no girl ever seems hindered by her duration. The FEMkit will provide her with every thing she will need a good duration hence reducing the range medical leave that she’ll need to take.
Education normally a part that is huge of’ objective, and you can find plans set up to go to polytechics and schools in Singapore (and in the end, around Asia) to coach girls to their periods, and just why they ought ton’t worry or be embarrassed about this.
Image Credit: Fempeers
Kanika additionally shared a snippet of phase 2 for Fempeers – the development of an interactive platform on Facebook where females can ask any questions to get responses straight away.
The working platform should be available 24/7, and therefore females can immediately find noise advice (goodbye, webMD) for the worries that keep them up all night.
“This system will be constructed on AI, where queries that are current information are now being gathered and learnt from our present psychologists and gynaes.”
FInally, a product that is new makes use of Interactive Voice Response System (IVRS) technology is likewise launched in a bid which will make menstrual hygiene consistent in rural areas.
A lot more than another membership solution, Fempeers is gearing it self up to commemorate womanhood, empower females with knowledge, while the encourage the character of shared sharing and help.
We don’t find out about you, but I’m certainly in to the notion of assisting a other girl in need while satisfying my month-to-month need of menstrual services and products.
Interested? Get started on the journey right here, or present someone to your Superwoman/Wonder Woman that is personal right here!